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Project: PatentWear e-commerce website

Brief: Due to a sudden major change in fulfillment partners, the PatentWear website was in critical need of a new platform, new host, new design, and all-new web assets. Eleven Tree Media rose to the occasion and completely redesigned the website using the WordPress platform, but many of the custom assets still needed to be created especially for the fresh new site.

Solution: After listening carefully to our specific needs, the website’s general design and functionality was pinned down by Jeremy at Eleven Tree Media. I supplied all of the custom assets, from the header logo—freshened up from the already-established one used previously—to the category images, to creating all of the actual product mockups.

Once the website was re-designed, I became solely responsible for the content management, the payment gateway choices (with ETM’s assistance!) updates, and overseeing customer orders and inquiries via the contact form. I leave the heavy lifting coding to Jeremy at Eleven Tree Media—he is the best! The company pays ETM for both hosting and a care plan which includes updates and untangling all complicated technological issues. [NOTE: I would highly recommend Eleven Tree Media for anyone’s e-commerce and web development needs!]

The site can be viewed live, at PatentWear.com

  • Client: PatentWear
  • Skillset: WordPress, Adobe Photoshop, Illustrator, hand-coding CSS & HTML