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PROJECT: Poster Signboard
BRIEF: Design and produce a promotional signboard that showcases the accommodations and benefits of a tropical destination resort hotel in the outer islands of Fiji. Targeted audience is young international backpackers and families wishing to travel through the islands off the beaten path for more authentic Fijian experiences.
SOLUTION: Promotional signboard design, produced for mounting on a type of wood sandwich board, typically found in tourist areas of Fiji. Logotype “Corlaview” re-created, from scratch using Illustrator, to exactly match existing logo design. The photos supplied by the client were supplemented by some that I shot, and were selected to promote the fun, family-style activities featured at this warmly hospitable, down-to-earth resort located just a dinghy ride away from the real Blue Lagoon (featured in the 1980 movie by that name, starring Brooke Shields). Finished size: 24″ x 32″